Instagram is a social media platform that relies highly on visual media. It offers several features to share visual content, add links, or even shop straight from Instagram. All of these combined make it an excellent tool to promote fashion brands. Fashion is one of its most popular niches.

From this, one may believe any Instagram fashion account gains instant success. Unfortunately, that is not the case for many. While the platform is for this niche, many brands fail to utilize it. That is because these brands do not execute their marketing correctly. To ensure you can run your fashion marketing correctly, we have compiled a list of tips you can follow:

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  1. Image Optimization

As mentioned earlier, Instagram is a highly visual platform. To beat the competition, one must ensure to have superior visual content. It is imperative to have a high-quality camera and visually appealing …

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