Evolution of Shopping in the Digital Age
The Dawn of E-Commerce The advent of the internet heralded a new era in the retail landscape. E-commerce emerged as a revolutionary force, fundamentally altering how consumers interact with retailers. Early pioneers like Amazon and eBay capitalized on this burgeoning platform, offering unprecedented convenience and variety. Consumers could now shop from the comfort of their homes, transcending geographical boundaries and time constraints. The Growth of Online Marketplaces Online marketplaces rapidly gained traction, becoming virtual bazaars where vendors could reach a global audience. These platforms democratized retail, allowing small businesses and individual sellers to compete alongside established brands. The proliferation of…